This document specifies an auto-playing promotional webpage for 迈普通信 (Maipu Communications), built for use in salon meetings (沙龙会议) held for 经销代理商 (distributors and regional resellers). The page is a channel-recruitment instrument: it must persuade commercially motivated, technically literate distributors that Maipu is the right brand to carry, and it must do so from the standpoint of the Maipu manufacturer and its general distributor (总经销商) presenting market opportunity and opportunity points.
The product intent is to replace a slide deck with a continuously auto-advancing web presentation that argues, in commercial terms, why Maipu occupies the balance point between over-priced international brands and under-performing cheap brands — "顶配品质" at "实在价格" — and to close with a partner call. The audience is the salon attendee (经销代理商); the presenter is the Maipu manufacturer / general distributor. The page must not be a plain text wall and must not be generic: it must carry concrete industry pain points, Maipu's counter-moves, and named project case evidence across six industries.
The delivered product is a single first-party web presentation with eight pages, all anonymously reachable, that auto-advances through a fixed narrative: opening claim → market opportunity → value position → four assurances → six industry solutions with case evidence → partner call. It is a dark, cinematic, scroll- and time-driven surface rather than a slide deck.
Actors:
All accepted behavior is presentation and persuasion: no ordering, no account management, no configuration, no data entry. The page is a headless-content, first-party-UI deliverable with no backend product capability beyond serving the presentation.
The page is delivered as a first-party, anonymously accessible auto-playing web presentation. No identity, login, or account is required or implied: the salon attendee opens the page and the presentation runs. The presenting party's "voice" is expressed as authored content and framing (manufacturer/general-distributor perspective), not as a separate authenticated role with its own controls.
Current scope is exactly the salon presentation: market opportunity, value positioning, the four assurances, six industry solutions with their pain points, counter-moves and case evidence, and the partner call. Out of scope and not built: any product configuration, network management, ordering, quotation, lead-capture form, CRM, or account system. The presentation is a persuasion surface only.
The authoritative source supplies the following verified content entities, preserved here as the factual inventory the presentation must carry.
Core claim and positioning
四大安心保障
政务网络建设 —— 守护国家数据,安全大于天
智慧校园建设 —— 告别卡顿,给校园畅游知识的海洋
医疗网络建设 —— 生命容不得断网,全天候精准守护
酒店网络建设 —— 给住客五星级网速,给酒店省心管家
商业楼宇组网 —— 大楼再复杂,网络也清爽
工业园区组网 —— 机器不停转,网络零丢包
Closing
FR-1 — Salon presentation entry (explicit) As a 经销代理商(沙龙会议参会者), I should open the presentation page and see the Maipu salon opening claim 迈普通信:安全可靠,全场景覆盖! with the salon/招商 context, so that I understand within seconds what this presentation is and who it is for.
FR-2 — Auto-advancing presentation (required_inference) As a 经销代理商(沙龙会议参会者), I should have the presentation advance continuously through the full narrative without needing to drive it, so that I can watch a salon presentation the way I would watch a deck.
FR-3 — Market opportunity from the manufacturer/general-distributor standpoint (explicit) As a 迈普厂家/总经销商(宣讲方), I should present the market and opportunity from the manufacturer and general-distributor perspective, so that the attending distributor sees the commercial opportunity rather than a product brochure.
FR-4 — Value position and balance point (explicit) As a 经销代理商(沙龙会议参会者), I should see the three-way comparison between over-priced international brands, under-performing cheap brands, and Maipu's balance point, so that I understand why Maipu is the most cost-effective choice.
FR-5 — Four assurances (explicit) As a 经销代理商(沙龙会议参会者), I should see the four assurances — 真隔离防泄密, 信创强防后门, 漫游稳零丢包, 极简网好运维 — each with its mechanism, so that I can judge the technical substance behind the claim.
FR-6 — Six industry solutions with pain points and counter-moves (explicit) As a 经销代理商(沙龙会议参会者), I should see each of the six industries — 政务、教育、医疗、酒店、商业、工业 — presented with its pain point and Maipu's counter-move, so that I can map Maipu's offer onto the customers I already serve.
FR-7 — Project case evidence per industry (explicit) As a 经销代理商(沙龙会议参会者), I should see the named project case evidence for each industry, so that the claims are backed by proof rather than assertion.
FR-8 — Partner call and cooperation intent (explicit) As a 经销代理商(沙龙会议参会者), I should reach a closing partner call that recaps the value and invites cooperation, so that I can form a cooperation intent.
FR-9 — Non-textual visual argument (explicit) As a 经销代理商(沙龙会议参会者), I should see the argument carried by diagrams, icons, data cards, and comparison content rather than plain text alone, so that the presentation is not a text wall.
FR-10 — Progress and section navigation (required_inference) As a 经销代理商(沙龙会议参会者), I should see where I am in the presentation and be able to move between sections, so that I can follow the salon flow and revisit a section that interested me.
FR-11 — Reduced-motion usable arrangement (explicit) As a 经销代理商(沙龙会议参会者) who prefers reduced motion, I should get a usable static arrangement, so that I can still read the full presentation.
Product context: A distributor or regional reseller attending a Maipu salon meeting. They are commercially motivated and technically literate: they already sell or could sell network infrastructure, they know the difference between a cheap box and an engineered network, and they are skeptical of vendor claims that are not backed by proof. They are sitting in a salon room watching a screen, not reading a datasheet.
Primary goal: To decide, within the length of a salon presentation, whether Maipu is worth carrying — whether the margin, differentiation, and national-policy tailwind (信创 / 国产化) justify adding or expanding a Maipu line.
Distinct accepted responsibilities: Watching the auto-playing presentation; following the market-opportunity framing; evaluating the three-way value comparison; judging the four assurances on technical substance; mapping the six industry solutions onto their own customer base; weighing the project case evidence; forming a cooperation intent at the partner call.
Relevant inputs or decisions: Their own knowledge of the customers they serve (政务、教育、医疗、酒店、商业、工业); their read of the price/quality trade-off; their judgment of whether the case evidence is credible; the decision whether to pursue cooperation.
Interactions with other accepted participants: They are the audience of the 迈普厂家/总经销商(宣讲方); the presentation is the presenting party's voice, and the attendee's response is the cooperation intent the presentation is designed to produce.
Observable success: The attendee reaches the partner call having seen the market opportunity, the value position, the four assurances, and the six industry solutions with case evidence, and forms a cooperation intent.
Product context: The Maipu manufacturer and its general distributor, presenting at a salon meeting to recruit and persuade distributors. Their commercial interest is channel expansion: they need distributors to see that Maipu occupies a defensible position between over-priced international brands and under-performing cheap brands.
Primary goal: To deliver a salon presentation that persuades attending distributors to cooperate, by telling the market and opportunity story from the manufacturer/general-distributor standpoint and by arguing Maipu's competitive advantages without over-claiming.
Distinct accepted responsibilities: Framing the market opportunity; positioning Maipu at the balance point of 顶配品质 and 实在价格; presenting the four assurances with their mechanisms; presenting the six industry solutions with pain points, counter-moves, and case evidence; closing with the partner call.
Relevant inputs or decisions: The authored content of the presentation (claims, comparisons, assurances, industry solutions, case evidence); the choice of what to emphasize and what to concede (扬长避短); the closing call.
Interactions with other accepted participants: They address the 经销代理商(沙龙会议参会者); the presentation carries their voice, and the attendee's cooperation intent is the outcome they are working toward.
Observable success: The presentation runs end to end, the six industries and their case evidence are shown, and the partner call is delivered.
The creative direction is authoritative for this section. Muse: Zaha Hadid — the network as a continuous, engineered surface. Headline register: confident, monumental, forward-looking — "we build the infrastructure the country runs on" — not playful, not soft-consumer, not bureaucratic.
Mode: Dark mode only.
Colour tokens (exact hex by role):
#0B0E13 (deep charcoal-navy)#151A22#F2F4F7#C8A96A#35D0C0#7C8798Colour ratio: roughly 70% dark ground, 20% pearl/white type, 8% gold, 2% teal. No blue-indigo anywhere — #0057FF, #2563EB, #4F46E5, #7C3AED and neighbours are forbidden. No white or near-white page ground.
Typography:
Shape language: Sweeping continuous curves and long diagonal flow lines; section boundaries are curved SVG arcs rather than horizontal rules; capsule-shaped data chips; thin luminous 1px gold strokes tracing parametric paths. Corners are either fully rounded (capsules) or hard-cut — never the generic 8px card radius.
Spacing rhythm: Full-bleed dark canvas on a 12-column grid that curves at section joints; generous vertical breathing room between curved bands; hairline-ruled panels with 1px gold strokes.
Imagery style: Abstract parametric architecture renders and engineered textures — sweeping white-and-gold curved surfaces, topographic line fields, macro material detail of brushed metal and glass, thin luminous data paths. Diagrams over photography: network topology drawn as flowing parametric curves, not clip art. No stock people, no handshake photos, no gradient blobs.
The public entry is a full-bleed dark parametric scene: a single sweeping white-to-gold curved surface enters from the bottom-right and cuts diagonally across the viewport, with thin teal data paths flowing along its edge. The headline 迈普通信:安全可靠,全场景覆盖 is set flush-left in oversized Jost light (44px mobile → 104px desktop), stacked in three lines over the dark void, with a gold hairline rule beneath and the capsule CTA 成为合作伙伴 pinned bottom-left. The six industry names run as a slow horizontal ticker along the very bottom edge. Nothing is centred; there is no gradient blob and no blue button.
The signature move that carries through the whole presentation: a full-width curved SVG arc replaces every section divider and morphs its curvature as the user scrolls, so the page reads as one continuous engineered surface rather than stacked slides. The four assurances are four capsule chips arranged along a single parametric curve, each expanding on scroll into a hairline-ruled panel with a counting numeral and a gold mechanism diagram. Every industry section opens with its name set at 104px in Jost light, half-cropped behind a curved gold band that sweeps in from the left edge — typography as architecture, not a heading. Case cards are capsule chips in a horizontally scrollable track, each carrying one metric numeral in tabular figures and one line of plain-language proof. A persistent bottom ribbon runs the six industry names as a slow marquee with a gold progress line that advances with scroll, and the active industry name brightens to teal as its section passes.
Interaction Model: Animated Motion Tempo: cinematic Hero Dimensionality: layered_2d
Landing Hero Motion Brief
#0B0E13 void; the white-to-gold curved surface cutting diagonally from bottom-right; teal data paths along its edge; 迈普通信:安全可靠,全场景覆盖 flush-left in oversized Jost light, stacked in three lines; gold hairline rule beneath; capsule CTA 成为合作伙伴 bottom-left; six industry names as a slow ticker along the bottom edge.font-size: clamp(...) with its mobile size) to fit; no other element may cover any part of them. Imagery, decoration, and motion may be cropped, bled, rotated, overlapped, or cut as the direction asks, as long as they cover no readable text or control. Moving and scrollable content (marquees, tickers, carousels, horizontally scrollable rows) may cross the viewport or container edge by design; every item must become fully readable as it passes. With prefers-reduced-motion, provide a usable static arrangement: wrap items into rows or allow horizontal scrolling so each item can be brought fully into view.prefers-reduced-motion, the presentation becomes a static stacked layout with horizontal scroll on case tracks.#0B0E13, surface #151A22, gold #C8A96A, teal #35D0C0, pearl #F2F4F7, muted #7C8798); Jost / Noto Sans SC / Saira via web font loading.prefers-reduced-motion static fallback.prefers-reduced-motion, a usable static arrangement must be provided.
面向经销代理商的招商沙龙展示
用一线的工程技术、国家级的信创标准,给您最具性价比的选择。

面向经销代理商的招商沙龙展示
用一线的工程技术、国家级的信创标准,给您最具性价比的选择。
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