Record 01
- Role
- Product Manager
- Organisation
- Lagos fintech (name to confirm)
- Start date
- Jan 2022
- End date
- Present
- Project
- Onboarding sign-up flow redesign
- Stated outcome
- Drop-off fell from 38% to 21% after the three-step flow test.
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Janvi shah
Janvi shahCreate me the same
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Record 02
- Role
- Volunteer Coordinator
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- Weekend tutoring programme, Abuja
- Start date
- Mar 2021
- End date
- Dec 2021
- Project
- Free weekend tutoring cohort
- Stated outcome
- 12 students completed the term.
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Impact recordVerified
Reduced onboarding drop-off for a Lagos fintech
- Situation
- New users left the sign-up flow before first use.
- Decision
- Chose to test a shorter three-step flow.
- Action
- Ran a two-week test with 40 new users.
- Outcome
- Drop-off fell from 38% to 21%.
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Reduced onboarding drop-off for a Lagos fintech, by testing a shorter three-step sign-up flow with 40 new users.
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