Ideapoll System Requirements Document

Introduction

The Ideapoll project aims to develop a specialized customer feedback and survey tool designed to capture user insights during high-intent moments, such as post-purchase interactions. This tool will be tailored to e-commerce and SaaS environments, drawing inspiration from successful models like Zigpoll.

System Overview

Ideapoll will provide a platform for businesses to gather valuable customer feedback at critical moments in the customer journey. By focusing on post-purchase interactions, Ideapoll aims to enhance customer experience and drive business improvements through actionable insights.

Source Content Inventory

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Functional Requirements as Story Points

• As a Customer, I should be able to receive a survey immediately after completing a purchase.
• As a Business Owner, I should be able to customize surveys to target specific post-purchase moments.
• As a Business Owner, I should be able to analyze survey results to gain insights into customer satisfaction.
• As a Business Owner, I should be able to integrate the survey tool with existing e-commerce platforms.
• As a Customer, I should be able to provide feedback easily without leaving the purchase confirmation page.
• As a Business Owner, I should be able to set up automated triggers for surveys based on customer actions.

User Personas

• Business Owner: Uses Ideapoll to gather customer feedback and improve service offerings.
• Customer: Provides feedback through Ideapoll surveys after making a purchase.

Core User Flows

• Customer completes a purchase -> Receives a survey prompt -> Submits feedback -> Business Owner reviews feedback in the dashboard.
• Business Owner configures survey -> Sets trigger for post-purchase -> Survey is automatically sent to Customer -> Feedback is collected and analyzed.

Visuals Colors and Theme

• primary: #1A73E8 (a deep blue for brand identity)
• primary_light: #E8F0FE (a light blue for hover states)
• secondary: #FF6F61 (a coral hue for emphasis)
• accent: #FFD700 (a vibrant gold for CTAs and active states)
• highlight: #FFA500 (an orange for notifications and hover states)
• bg: #FFFFFF (a clean white background)
• surface: rgba(240, 240, 240, 0.8) (a light grey for card backgrounds)
• text: #333333 (a dark grey for primary text)
• text_muted: #757575 (a muted grey for secondary text)
• border: rgba(200, 200, 200, 0.5) (a subtle grey for borders)

Signature Design Concept

Interactive Feedback Journey

The homepage of Ideapoll will feature an interactive feedback journey map. As users scroll, they will see a dynamic timeline of a customer's journey from purchase to feedback submission. Each stage will be animated with micro-interactions using motion/react, where clicking on a stage reveals detailed insights and customer testimonials. The timeline will visually transform as feedback is submitted, showing real-time updates and outcomes.

Landing Hero Motion Brief

The landing hero will depict a seamless transition from a purchase confirmation screen to a feedback submission. Using motion/react, the animation will show a digital receipt morphing into a survey form, highlighting the ease of providing feedback. The loop will last 10 seconds, emphasizing the transformation of customer input into actionable insights. The animation will pause attractively, with clear CTAs and unobstructed text.

Interaction Model & Motion Direction

• Intended Interaction Model: Animated
• The landing page will feature moderate scroll-triggered reveals and hover transitions, enhancing user engagement without overwhelming the experience.

Non-Functional Requirements

• The system should ensure data security and privacy compliance with local regulations.
• The platform should support high availability and scalability to handle peak loads.

Tech Stack

• Frontend: React for Web
• Backend: FastAPI
• Database: MySQL or MariaDB
• AI Models: GPT 5.4 for user-friendly responses
• AI Tools: Litellm for LLM Routing
• Local Orchestration: Docker
• Server-side Orchestration: Kubernetes

Assumptions and Constraints

• The system will primarily target e-commerce and SaaS businesses.
• Integration with existing platforms will be limited to popular e-commerce solutions initially.

Glossary

• High-Intent Moments: Specific points in the customer journey where engagement is most likely to yield valuable feedback.
• Post-Purchase Interaction: The period immediately following a purchase where customer feedback is solicited.