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DCM Manufacturing Landing Page System Requirements Document
Introduction
This document outlines the system requirements for the DCM Manufacturing landing page, a premium, modern, conversion-focused B2B website for a Chennai-based customized bag and non-leather product manufacturer.
System Overview
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Product Interpretation and Delivery Boundary
- Domain Descriptors:
- B2B Landing Page Design
- Conversion-focused for B2B customers
- What is being built: A premium, modern landing page for DCM Manufacturing that combines elements of a premium bag brand, modern manufacturing company, and high-converting B2B website.
- Excluded Assumptions: Generic e-commerce features, User account management
- First-party Custom Pages: Home, Authentication
- Access: Application-owned identity
- Behavior Contracts:
- Submit Quote Request: B2B Customer fills and submits the quote form, resulting in a quote request record creation.
- Initiate WhatsApp Conversation: B2B Customer clicks 'Talk to Us on WhatsApp' button to initiate a chat.
- Display Client Logos or Industry Categories Based on Authorization: Display actual client logos if authorized, otherwise show industry categories.
- Display List of Potential Client Organizations: Display potential client organizations in the client experience section.
- Restrict Partnership or Supplier Claims to Verified Status: Only display verified partnership or supplier status.
Page Content and Component Coverage
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Home Page
- Hero Section: Full-screen hero with premium images of bags and manufacturing processes. Headline: "We Manufacture Bags That Carry Your Brand." Supporting text: "Customized bags. Bulk manufacturing. Built around your requirements."
- Trust Section: Clean statistics with large typography.
- What We Do: Six cards explaining DCM's services.
- Products: Premium image grid showcasing various bag categories.
- How We Work: Visual process timeline from requirement to delivery.
- Why DCM: Premium cards highlighting DCM's advantages.
- Customization: Split-screen section with interactive tags.
- Quality: Visuals of the quality process.
- Manufacturing Facility: Real factory images and details.
- Industries: Visual cards for different industries.
- Materials: Premium material photography.
- Client Experience: Display client logos or industry categories.
- Quote Form: Form fields with a floating WhatsApp button.
- FAQ: Accordion with concise answers.
- Final CTA: Premium dark section with CTAs.
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Functional Requirements as Story Points
- As a B2B Customer, I should be able to view a visually impressive full-screen hero to understand DCM's brand and offerings.
explicit
- As a B2B Customer, I should be able to see trust statistics to gain confidence in DCM's capabilities.
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- As a B2B Customer, I should be able to explore DCM's services through detailed cards.
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- As a B2B Customer, I should be able to view a grid of products to understand the variety of bags manufactured by DCM.
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- As a B2B Customer, I should be able to follow a visual process timeline to understand DCM's manufacturing process.
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- As a B2B Customer, I should be able to see why businesses choose DCM through premium cards.
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- As a B2B Customer, I should be able to explore customization options through interactive tags.
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- As a B2B Customer, I should be able to view quality process visuals to understand DCM's quality assurance.
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- As a B2B Customer, I should be able to see manufacturing facility details and visuals.
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- As a B2B Customer, I should be able to view visual cards for different industries DCM serves.
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- As a B2B Customer, I should be able to see material options with premium photography.
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- As a B2B Customer, I should be able to submit a quote request through a form.
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- As a B2B Customer, I should be able to initiate a WhatsApp conversation with DCM.
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- As a B2B Customer, I should be able to view a FAQ section to get answers to common questions.
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- As a B2B Customer, I should be able to see a final CTA section to engage with DCM.
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User Personas
- B2B Customer: Target audience for the B2B landing page, interested in customized and bulk bag manufacturing.
Core User Flows
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B2B Customer Flow
- Home Page: View hero section, trust statistics, and explore services.
- Products Section: Browse through the product grid.
- How We Work: Follow the visual process timeline.
- Customization Section: Explore customization options.
- Quote Form: Fill out and submit the quote form.
- WhatsApp Button: Initiate a conversation with DCM.
Visuals Colors and Theme
- Primary: Deep Navy
- Primary Light: Charcoal
- Secondary: White
- Accent: Small Eco Green accents
- Highlight: Off-white
- Background: White
- Surface: Off-white
- Text: Charcoal
- Text Muted: Light Gray
- Border: Light Gray
Typography: Use modern fonts such as Inter, Manrope, Plus Jakarta Sans, or Sora.
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Signature Design Concept
The design concept for the DCM Manufacturing landing page will focus on a premium and modern aesthetic. The hero section will feature a full-screen image with a bold headline and supporting text, creating a strong first impression. The use of large typography and clean design elements will convey trust and professionalism. The color palette will consist of deep navy, charcoal, white, and eco green accents to create a cohesive and modern look. The layout will be spacious, with strong whitespace and premium photography to highlight DCM's capabilities and products.
Interaction Model & Motion Direction
- Interaction Model: Animated
- Motion Direction: Moderate scroll-triggered reveals and hover transitions to enhance user engagement without overwhelming the user.
Non-Functional Requirements
- Responsive Design: The website must be fully responsive to ensure a seamless experience across devices.
explicit
- SEO Optimization: The website must be optimized for search engines to improve visibility and ranking.
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Tech Stack
- Frontend: React for Web
- Backend: Python, FastAPI
- Database: MySQL or MariaDB
- Local Orchestration: Docker, docker-compose
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Assumptions and Constraints
- The website will not include generic e-commerce features or user account management.
- The design will be inspired by premium brands but will maintain a unique identity for DCM Manufacturing.
Glossary
- B2B: Business-to-Business
- MOQ: Minimum Order Quantity
- CTA: Call to Action
- SEO: Search Engine Optimization
- UX: User Experience
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