astik ai

byatif ahmad

Create a premium, dynamic, conversion-focused website for **Astik AI**. ## Primary service **Qualified Meetings as a Service** Positioning: **Qualified B2B meetings for companies with high-value services.** Astik AI builds and operates the complete outbound pipeline—from selecting target accounts and verifying relevant decision-makers to personalized email outreach, reply qualification, and qualified meetings. The service launches in two markets: ### USA campaign Clients we serve: IT services, managed service providers, cloud consultancies, and cybersecurity firms with 5–50 employees. Meetings we generate: Decision-makers at US companies with an active or upcoming need for IT, cloud, managed services, or cybersecurity support. Founding offer: * $500 for the first founding client * Standard pilot price: $1,000 * 30-day pilot * 100 selected target accounts * Up to three decision-makers per account * Three qualified meetings included * Additional meeting: $250 * Founding price requires permission for an anonymized case study ### UAE campaign Clients we serve: Accounting, tax, compliance, and business-setup firms with 5–50 employees. Meetings we generate: Decision-makers at UAE SMEs needing company incorporation, VAT, corporate tax, compliance, bookkeeping, or accounting services. Founding offer: * AED 1,500 for the first founding client * Standard pilot price: AED 2,500 * 30-day pilot * 100 selected target accounts * Up to three decision-makers per account * Three qualified meetings included * Additional meeting: AED 600 * Founding price requires permission for an anonymized case study ## Hero section Use this headline: **Meet buyers who already have a reason to talk.** Supporting copy: Astik AI builds and operates your outbound pipeline—from selected accounts and verified contacts to qualified meetings with relevant decision-makers. Primary CTA: **Explore the founding offer** Secondary CTA: **Continue by email** Send email enquiries to: **[hello@astikai.in](mailto:hello@astikai.in)** Include proof points: * 100 selected target accounts * Personalized email outreach * Email-first qualification * Irrelevant meetings replaced * No SDR team required ## Interactive market selector Create a prominent USA/UAE switcher. When the visitor selects a market, dynamically change: * Target client niche * Buyer profile * Currency and price * Included meetings * Additional-meeting price * Campaign identifier * Relevant CTA email subject Campaign identifiers: * AVOS-USA-001 * AVOS-UAE-001 Use smooth transitions when switching markets. ## How the service works Create an animated five-stage pipeline: 1. Select target accounts 2. Verify decision-makers and business contacts 3. Send personalized email outreach 4. Monitor and qualify replies 5. Schedule qualified meetings Explain that meetings are optional during Astik AI’s own sales process. Prospective clients should be able to qualify, review the proposal, accept the agreement, and receive the payment link through email. ## Deliverables section Include: * 100 selected target accounts * Up to three relevant decision-makers per account * Contact verification * Personalized email outreach * Three follow-ups * Reply monitoring * Lead qualification * Meetings scheduled into the client’s calendar * Weekly performance report * Replacement of invalid or irrelevant meetings ## Qualification standard A meeting counts only when: * The company matches the agreed geography, industry, and size * The attendee is an owner, executive, or relevant decision-maker * The prospect confirms a relevant need, challenge, or planned project * The prospect knowingly agrees to a sales meeting * The prospect is not a supplier, job seeker, student, or unrelated enquiry * A no-show is replaced unless rescheduled within seven days Present this as a clear “What counts as qualified?” section. ## Performance section Display the initial campaign success thresholds: * 200 targeted companies * At least 10 positive replies * At least five sales meetings for Astik AI * At least one paid pilot * Bounce rate below 3% * Complaint rate effectively zero Make it clear that Astik AI diagnoses targeting, messaging, deliverability, and offer quality instead of increasing volume blindly. ## Trust and safeguards Include: * Verified public business information only * No guessed private email addresses * Immediate opt-out suppression * Controlled daily sending limits * Human approval before initial campaign launch * Email-first qualification * Auditable outreach and delivery records * No fabricated results or guarantees Do not claim that Astik AI already has clients, testimonials, or case studies. ## Additional Astik AI services Qualified Meetings as a Service must remain the primary focus. Below it, briefly present Astik AI’s broader capabilities: * AI workflow automation * Custom AI agents * CRM and revenue automation * Document intelligence * Reporting and decision support * Managed automation improvement ## Website structure Create: 1. Sticky navigation 2. Hero 3. Interactive USA/UAE campaign selector 4. Service workflow 5. Deliverables 6. Founding-client pricing 7. Qualification standard 8. Performance methodology 9. Safeguards and responsible outreach 10. Additional Astik AI capabilities 11. FAQ 12. Email-first CTA 13. Footer Navigation links: * Qualified Meetings * How It Works * Pricing * Qualification * Automation Services * FAQ * Email Us ## FAQ Include: * What is a qualified meeting? * Which countries do you currently serve? * Do you guarantee sales? * What happens if a meeting is irrelevant? * Do we need to provide a prospect list? * How is outreach personalized? * Can we complete the buying process by email? * When is a video call required? * How do you handle opt-outs? * What happens after the 30-day pilot? State clearly that Astik AI guarantees only the agreed replacement policy—not revenue or closed deals. ## Visual direction The existing interface feels dull, so create a more dynamic and premium experience. Use: * Deep navy and forest-green foundations * Mint or teal accents * Selective electric-indigo highlights * Warm off-white backgrounds for public content * Large editorial typography * Strong visual hierarchy * Animated progress bars * Interactive market tabs * Subtle grid backgrounds * Live-status indicators * Smooth hover states * Scroll-triggered entrance animations * Animated pipeline connectors * Responsive cards * Generous spacing * Rounded but professional components Avoid: * Generic SaaS templates * Excessive gradients * Stock-photo-heavy layouts * Cartoon illustrations * Fake dashboards * Fake testimonials * Too much text above the fold * Constant or distracting animation Respect `prefers-reduced-motion`. ## Technical requirements * Next.js App Router * TypeScript * Fully responsive * Accessible keyboard navigation * Semantic HTML * Excellent mobile design * Fast loading * SEO metadata * Open Graph metadata * Structured data for Astik AI and the service * Clear focus states * Reusable components * No placeholder copy * No fake statistics * No outreach activation from the public website Centralize all changeable campaign information in one clearly named configuration file: `qualified-meetings-config.ts` The configuration must contain: * Market * Campaign identifier * Client niche * Buyer niche * Currency * Standard price * Founding price * Included meetings * Extra-meeting price * Target accounts * Decision-makers per account * Daily prospect volume * Follow-up days * Qualification rules * Case-study requirement * Campaign launch status The customer-facing brand is **Astik AI**. The service name is exactly: **Qualified Meetings as a Service**

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System Requirements

System Requirement Document
Page 1 of 5

Astik AI System Requirements Document

Introduction

Astik AI is a premium, dynamic, conversion-focused website designed to offer "Qualified Meetings as a Service." This service is aimed at providing qualified B2B meetings for companies with high-value services, focusing on building and operating the complete outbound pipeline. The service is launching in two primary markets: the USA and the UAE.

System Overview

Astik AI's primary service is to facilitate qualified meetings for B2B companies by managing the entire outbound pipeline. This includes selecting target accounts, verifying decision-makers, conducting personalized email outreach, and scheduling qualified meetings. The service is tailored to specific client niches in the USA and UAE markets.

USA Campaign

  • Clients Served: IT services, managed service providers, cloud consultancies, and cybersecurity firms with 5–50 employees.
  • Meetings Generated: Decision-makers at US companies with IT, cloud, managed services, or cybersecurity needs.
  • Founding Offer: $500 for the first founding client, standard pilot price of $1,000, with a 30-day pilot including 100 target accounts and up to three decision-makers per account.

UAE Campaign

  • Clients Served: Accounting, tax, compliance, and business-setup firms with 5–50 employees.
  • Meetings Generated: Decision-makers at UAE SMEs needing company incorporation, VAT, corporate tax, compliance, bookkeeping, or accounting services.
  • Founding Offer: AED 1,500 for the first founding client, standard pilot price of AED 2,500, with a 30-day pilot including 100 target accounts and up to three decision-makers per account.
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Functional Requirements as Story Points

  • As a User, I should be able to explore the founding offer with a clear CTA.
  • As a User, I should be able to switch between USA and UAE markets using an interactive selector.
  • As a User, I should see dynamically updated content based on the selected market.
  • As a User, I should be able to understand how the service works through an animated five-stage pipeline.
  • As a User, I should be able to view deliverables clearly listed on the website.
  • As a User, I should be able to understand the qualification standards for meetings.
  • As a User, I should be able to view the performance section with campaign success thresholds.
  • As a User, I should be able to trust the service through a section on safeguards and responsible outreach.
  • As a User, I should be able to learn about additional Astik AI services.
  • As a User, I should be able to navigate the website using sticky navigation links.
  • As a User, I should be able to find answers to common questions in the FAQ section.
  • As a User, I should be able to contact Astik AI via email through a clear CTA.

User Personas

  • Admin: Manages the website content and updates campaign information.
  • User: Potential clients looking for qualified B2B meetings.
  • Guest: Visitors exploring Astik AI's services without immediate intent to purchase.

Core User Flows

  1. User explores the founding offer -> User selects market (USA/UAE) -> Content updates dynamically -> User views service workflow -> User contacts Astik AI via email.
  2. Admin updates campaign information -> Admin accesses configuration file -> Admin modifies campaign details -> Changes reflect on the website.
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Visuals Colors and Theme

  • primary: #001F3F (Deep Navy)
  • primary_light: #004080 (Lighter Navy)
  • secondary: #228B22 (Forest Green)
  • accent: #00CED1 (Mint/Teal)
  • highlight: #4B0082 (Electric Indigo)
  • bg: #F5F5F5 (Warm Off-White)
  • surface: #FFFFFF (White)
  • text: #000000 (Black)
  • text_muted: #555555 (Gray)
  • border: #DDDDDD (Light Gray)

Signature Design Concept

Interactive Market Selector and Animated Pipeline

The homepage features an interactive market selector that allows users to switch between USA and UAE campaigns. This selector dynamically updates the content, including client niches, pricing, and CTAs, with smooth transitions. Below the selector, an animated five-stage pipeline visually represents the service workflow. Each stage is interactive, allowing users to hover over elements to reveal more details about the process. The design uses deep navy and forest green as foundational colors, with mint or teal accents and electric indigo highlights to create a premium and dynamic experience.

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Landing Hero Motion Brief

The landing hero features a dynamic illustration of a pipeline where inputs (target accounts) flow through stages of verification, outreach, and qualification, culminating in a scheduled meeting. The animation loops every 10 seconds, with each stage highlighted as the process progresses. The hero section includes the headline "Meet buyers who already have a reason to talk," with a primary CTA to explore the founding offer. The animation respects prefers-reduced-motion settings, providing a static alternative for users who prefer less motion.

Interaction Model & Motion Direction

  • Interaction Model: Animated
  • Landing/Home Page: Features moderate scroll-triggered reveals, hover transitions, and spring physics on interactive elements.
  • Internal Pages: Static layout with minimal motion for clarity.

Non-Functional Requirements

  • Fully responsive design
  • Accessible keyboard navigation
  • Fast loading times
  • SEO and Open Graph metadata
  • Structured data for Astik AI and the service
  • Clear focus states for accessibility
  • Reusable components
  • No placeholder copy or fake statistics
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Tech Stack

  • Frontend: Next.js App Router, TypeScript
  • Backend: Not specified, default to Python and FastAPI if needed
  • Database: Not specified, default to MySQL or MariaDB if needed
  • AI Models: Not specified, default to GPT 5.4 if needed
  • Local Orchestration: Docker, docker-compose
  • Server-side Orchestration: Kubernetes

Assumptions and Constraints

  • Campaign information is centralized in qualified-meetings-config.ts.
  • The website must not activate outreach from the public interface.
  • All changeable campaign information is managed through a configuration file.

Glossary

  • Qualified Meetings as a Service: The primary service offered by Astik AI, focusing on generating qualified B2B meetings.
  • CTA: Call to Action, a prompt for users to take a specific action.
  • Pipeline: The process flow from selecting target accounts to scheduling meetings.
  • Market Selector: An interactive feature allowing users to switch between USA and UAE campaigns.
Login design preview
Login: Sign In
Admin: Access Config
Config: Modify Campaign Details
Config: Update Pricing
Config: Save Changes
Website: View Updated Content
Login design preview
Login: Sign In
Admin: Access Config
Config: Modify Campaign Details
Config: Update Pricing
Config: Save Changes
Website: View Updated Content